Cannonball Run Founder Dies, New “Cannonball Run” Spits on His Grave

23 Oct

Cannonball Run

It takes a lot of nerve to spit on a dead man’s grave, especially when his body is still warm. When that man is Cannonball Run founder Brock Yatesthe most important person in American automotive history who never ran a car company — it takes someone lacking in basic decency, with no respect for the man or his monumental contribution to car culture.

As I write this, several dozen sports cars are on their way from Lenox, Massachusetts to Key West, Florida, where they will abandon their cars, have a party, then fly to Havana for another party.

Their achievement? A celebration of exploitation, ignorance and commoditized gravitas. Their transgression? Calling their event the Cannonball Run.

Theirs may not be a legal crime — lawyers are allegedly exchanging letters — but it is without any doubt a cultural one, for which they should be held accountable. If you see a car manufactured after 1979 with “Cannonball Run” stickers, it is on an event that is the enemy of everything Brock Yates stood for, and of American car culture itself.

Read the rest over at The Drive

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